JvR Africa Group is passionate about people development and found the Indaba to be the perfect place to showcase themselves.
With over 3,000 attendees, close to 50 exhibitors, and numerous knowledge sharing sessions, the inaugural HR Indaba was arguably a resounding success. In this article, we will reflect on what was an amazing event and speak to JvR Africa Group Head of Business Development Elouise Beukes about her experience as an exhibitor at the Indaba.
What is the JvR Africa Group?
“The JvR Africa Group consists of three companies that each specialises in different aspects or applications of psychology and which work in the people development space. Our specialities are psychometry and psychology. We focus on bring organisations bespoke solutions, whether they are outsourcing and insourcing talent development solutions. We are specialists in psychology and people development consulting, providing everything from the recruiting of people to providing workshops and coaching services for executives. Our consultancy business delivers integrated assessment and process consulting services to individuals, groups and organisations in order to translate the intangible, psychological aspects of work into meaningful business solutions that can be implemented and measured. Using advanced technology, our clients have the benefit of using a single assessment administration site and be provided with integrated reporting across distributor groups.
“We also have an academy that provides professional accreditation and training opportunities as well as a wide range of skills development workshops for corporate and educational contexts while we have modern and innovative e-learning options provide an alternative to in-class sessions. Our passion for Africa has driven us to partner with other companies in other parts of the continent such as Namibia and Botswana for example.”
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What do you do differently from other organisations operating in the people development space?
“The big difference is that everything we do is based on the foundations of psychology. While many organisations tend to assess people based on their qualifications, performance and visible attitudes in interviews, there are other ways that can be used to really understand what motivates a person, what drives them and what could potentially derail them. Psychology taps into that intangible space, and that's what we bring to the table.”
Why did the company sign up for the Indaba and how was the response from attendees that visited your stand?
“Like our company, the HR Indaba is all about people so want to be a part of this growing network of people professionals. In terms of our experience, the response has really been tremendous. We have made great contacts from people visiting our stand and at the knowledge-sharing events where we have participated, Our MD Jopie de Beer gave a presentation on the second day and the interest solicited in that session drove people to come and get more information at the stand.”
