Video recruiting has moved from “nice-to-have” to “must-have”

Candidates interview a company as much as they are being interviewed, says Wamly’s Francois de Wet.

Wamly has secured a second round of funding to further its plans to expand its video recruiting software into the continent and internationally.

The tech startup has also announced that Davey Gant from Knife Capital, the venture capital investor, will join the Wamly board of directors.

The software developed by Wamly allows companies to recruit for vacant positions without the need for one-on-one interviews, providing a platform to quickly filter through applications and shortlist the applicants for interviews.

Founder Francois de Wet says that video recruiting software has moved from a “nice-to-have” to a “must-have” since the company was formed in 2018.

“Some early adopters were my first clients where we learnt a lot and gathered enormous amounts of feedback. Then came the pandemic and it accelerated the need to digitise the hiring process, and we were ready to supply the demand for change and efficiency. Forward to 2022, and Wamly now has over 300 clients, local and international and if you are a forward-thinking, solution-driven company, it is now a ‘must-have’,” he adds.

Francois, who is also an industrial psychologist, notes that organisations that do not adopt and incorporate technology will become irrelevant, if they are not already so.

“Organisations that have incorporated technology are already, through the hiring process, showing candidates something about the EVP and brand of the company. A potential employee is interviewing an organisation as much as they are being interviewed, especially millennials entering the job market. They want to work for forward-thinking, technology focused organisations,” he says.

Wamly plans to use the cash investment to boost marketing initiatives, expand teams, enhance product development and expand into Africa and internationally.