Job Title: group HR Director
Company: Cricket South Africa
Devni Naidoo Ferdi is the group HR director and facilities executive at Cricket South Africa, a role she has held since 2024.
Before joining Cricket South Africa, Devni worked as a HR business architect consulting to various clients, including Nedbank and Omnia, focusing on HR transformation, operating model design, DEI and organisational capability building.
She previously served as HR director Africa and inclusion and diversity director for Europe, Middle East, Africa and India at The Estée Lauder Companies, where she led regional HR strategy and inclusion initiatives across multiple international markets.
Earlier in her career, she held senior HR leadership positions at Standard Chartered Bank, Standard Bank Group and Absa Group, overseeing HR operations and people strategy across several African markets.
She holds a coaching qualification in integral coaching from the University of Cape Town Graduate School of Business and a BCom in industrial psychology from the University of KwaZulu-Natal.
Work:
2024 – Present group HR director and facilities executive, Cricket South Africa
2023 – 2024 HR business architect, Self-employed Consultant
2016 – 2022 HR director Africa & IDE director Europe, Middle East, Africa & India, The Estée Lauder Companies
2014 – 2016 HR executive specialist functions, governance & Product Africa, Standard Chartered Bank
2011 – 2014 HR director Southern Africa, Standard Chartered Bank
2008 – 2011 Head of HR Central & West Africa, Ghana, Botswana, Angola, DRC, Standard Bank Group
2006 – 2008 Head HR credit division Africa, Standard Bank Group
1997 – 2006 Divisional HRBP, OD, diversity custodian group, talent acquisition, HR graduate, Absa Group
Education:
2004 Advanced programme in organisational development, University of South Africa
1992 – 1994 BCom industrial psychology, University of KwaZulu-Natal
About company:
Cricket South Africa is the governing body for professional and amateur cricket in South Africa, responsible for managing national teams, domestic competitions and the development of the sport across the country.
