Heidi de Groot


Job Title: HR Director

Company: AVI


AVI HR Director Heidi De Groot has 30 years experience as an HR leader. Prior to this role, she spent 12 years as the HR director at Johnson Controls.  Before that, she was the group HR manager at ICI Dulux South Africa and part of HR management at AECI Explosives where she spent 10 years. Heidi holds a Masters degree in innovation and technology, specialising in the domain of labour law, which she acquired at The Da Vinci Institute. She also holds an honours degree from Rhodes University.

2015 – Present    HR Director, AVI Limited
2003 – 2015:       HR Director, Johnson Controls
2000 – 2003:       Group HR Manager, ICI Dulux SA
1990 –  2000:       HR Management, AECI Explosives Limited

2012 – 2016          MSc, Innovation and Technology, The Da Vinci Institute
1986 – 1989          BA (Hons), Rhodes University

About AVI Limited: AVI Limited is home to many of South Africa’s leading and best-loved brands. Listed on the Johannesburg Stock Exchange in the Food Products sector, and centred on the FMCG market, AVI’s extensive brand portfolio includes some of the country’s most well-known brands, such as great South African favourites including: Five Roses, Bakers, Willards, I&J and Lavazza among many others.



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