Grey Advertising Africa appoints Devashnie Singh as chief people officer for SA

Devashnie Singh's human capital career began 15 years ago in the telecoms industry.

Grey Advertising Africa has announced the appointment of Devashnie Singh as its chief people officer for its South African operations. With effect from 1 February, she started the role in which she will aim to bring together her passion for HR strategy and execution, as well as organisational design, talent management and transformation.

Devashnie is an HR professional with extensive experience in the media, advertising and telecoms industries. Devashnie most recently held the position of human capital executive at Primedia Broadcasting and, prior to that, was the group HR manager for TBWA South Africa and its agencies.

Her career in human capital started 15 years ago in the telecoms industry and she has since grown into leadership roles that have, according to Grey, recognised her qualities and dedication to the discipline and people.

"I am excited and humbled to join such a dynamic leader in the marketplace whose foundation is grounded in its people, " says Devashnie in a statement from the company. "I take my inspiration from the creativity of such a vibrant industry and its diverse, talented people. I will thrive on my interpersonal skills to connect with other Grey and WPP companies and the people who are the centre of our success."

"Grey Advertising Africa has experienced rapid growth in the past few years, attracting the industry's best talent and a growing number of blue-chip brands. Our business has always been about our people and our culture," says Paul Jackson, Grey Advertising Africa's CEO.

"With our recent growth, it is more important than ever before to have someone of Devashnie's experience on the team to continue to attract, nurture and retain world-class talent at Grey. We are immensely excited to have Devashnie join our executive team."