Networking101

I chose my university because I wanted a fresh start. It was all about starting with a new slate - starting afresh. What I didn't know was how hard it was going to be for the first few months. I always thought I was an introvert until I was faced with lonely days in front of my computer with no one to chat to. I had to make friends, find new things to do and have fun. What I did not know then was that this was networking. If anyone told me that what I was doing was networking, I would have never had the guts to start networking then. The Dictionary defines networking as "the exchange of information or services among individuals, groups, or institutions; specifically: the cultivation of productive relationships for employment or business." Now, that sounds scary, so I found my own definition: "The art of making someone else interested in the value you provide, be it business or personal."

Importance of Networking

The majority of good leaders will tell you that most of the jobs they had in their early years came through the networks they made. It is extremely hard to sell your skill and speak about the amazing things you have done without sounding arrogant and it is, therefore, much easier when someone else talks about what they know you are capable of doing. Most of those who have watched those awesome movies about college life in America will remember how important it was to be a member of a fraternity or a sorority house. This was a brotherhood/ sisterhood that have common values and beliefs. The same thing has transpired in South Africa whereby some colleges and high schools create a sense of pride and an unspoken notion of reputations that come with having attended a certain school or college. You often hear people saying, "He is a Saints Boy," or "She's Hilton Boy/Girl.'

These are networks and legacies that can help you get your next career move. Networks open opportunities that in most cases you are never aware of. I met with one of the graduates I hired a year ago when I was still a grad manager and it was so comforting to find out that the role he recently moved into now was because of his networks. I also came into my current role, not because I applied, but because of the networks I had built in my previous role.

Networking101?

For those of you that are scared of walking up to someone and introducing themselves, think about it this way: What is the worst thing that a person could say to you? So get over those nerves and say 'hello'. Here are a few more tips for networking, which I call 'Networking101':

• Start small: Getting in touch with old friends, distant relatives, and people you went to school with can be a good stepping stone because you're reaching out, but you're not approaching complete strangers.
• Prepare an elevator pitch An elevator pitch is a personal blurb that sums up the "professional you" and can be delivered quickly.
• Set yourself apart by thinking before you speak: Those few seconds you take to think about your next response are extremely important. It’s also very important that you listen to what the other person is saying before responding.
• Eye contact: At least look interested when you speaking to someone. Eye contact is very important.
• Follow-up: If your interaction with the person you are networking with goes well, remember to ask for their business and assure them that you would like to continue the conversation. Don't forget to follow-up after taking the business card, and remember on your email to remind the other person who you are and what your conversation was about.